FAMILY RESERVE

Due to the high production costs and rapid evaporation rates in the Caribbean only small quantities of rum are aged for 12 years or more; even less is exported. RUM SIXTY SIX Family Reserve is genuinely reserved for family; it is an allocation given exclusively to the British branch of the family which emigrated in the 1960s.

Until the launch of RUM SIXTY SIX Family Reserve it was only ever exported when family members took bottles home with them after visits to Barbados.

The original packaging clearly wasn’t up to much!